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July 29, 2014

Content Boost Joins ITEXPO Las Vegas 2014 as a Platinum Sponsor


Hosting Content Marketing Workshop at world’s leading business technology event

Norwalk, CT, July 29, 2014 – Content Boost, the content marketing division of Technology Marketing Corporation (TMC), announced today that it has signed on to become a Platinum Sponsor of ITEXPO Las Vegas 2014, held August 11-14, 2014, at The Rio in Las Vegas, Nevada. The industry-leading business technology event brings together IT professionals and experts to explore the latest technology and trends in cloud, VoIP, WebRTC, unified communications and much more.

Content Boost will be hosting a three-part Content Marketing Workshop on Monday, August 11, beginning at 2:30 PM PDT.  The sessions will present the opportunity to connect with leading content marketing experts in an intimate setting to gain insight into the newest avant-garde marketing tactic.

Content Marketing Workshop schedule for Monday, August 11, 2014:

2:30 – 3:00 PM

 Content Marketing 101: Back to the Basics

3:30 – 4:00 PM

 Getting the Boss to Say ‘Yes’ to Content Marketing

4:30 – 5:00 PM

 I Got the Content Marketing ‘Yes’: So, How do I Get Started?

More information about the Content Marketing Workshop can be found on the ITEXPO website.

Admission to the Content Marketing Workshop is complimentary for ITEXPO attendees. Additionally, attendees of ITEXPO can visit the Content Boost team on the expo floor at booth 101.

“Content Boost is incredibly excited to be a Platinum Sponsor and participant of ITEXPO for the second year in a row,” said Carrie Majewski, director of content marketing, Content Boost.  “Content marketing is at the forefront of every business executive’s mind these days as the C-suite ponders how to drive profitability and augment brand awareness through the creation of custom copy. ITEXPO gives us the opportunity to connect with some of the biggest brands in the technology and communications sector and advise them on how to tell their brand’s tale and generate qualified leads with content marketing. We look forward to sharing our insights during a series of Content Boost-hosted content marketing workshops as well as connecting with participants on the trade show floor,” continued Majewski.

Content Boost is a content strategy vendor addressing the unique content needs of each of its clients by providing custom copy and content marketing strategies. As the latest division of TMC, Content Boost leverages the 40 years of editorial, marketing and brand strategy expertise to help brands in all industry verticals communicate with their audience.

Registration for ITEXPO Las Vegas 2014 is now open. For the latest ITEXPO news, updates and information follow the event on Twitter at @ITEXPO.

About Content Boost

Content Boost, the content marketing division of TMC, is a content strategy vendor addressing the unique content needs of each of its clients. Content Boost clients leverage the division’s team of experienced editorial, marketing, social media and design talent to produce high-quality, engaging, and customized content for their company. With more than 40 years of editorial, marketing and brand strategy expertise, TMC has built a reputation as an industry leader with a sharp focus on expanding the marketing reach for various companies. Content Boost, TMC’s latest innovation, becomes the content marketing arm of your company—assuming the responsibility for conceptualizing and originating custom copy, marketing strategy, social media tactics, and multimedia campaigns.

About TMC
TMC is a global, integrated media company that supports clients' goals by building communities in print, online, and face to face. TMC publishes multiple magazines including Cloud Computing, M2M Evolution, Customer, and Internet Telephony. TMCnet is the leading source of news and articles for the communications and technology industries, and is read by as many as 1.5 million unique visitors monthly. TMC produces a variety of trade events, including ITEXPO, the world's leading business technology event, as well as industry events: Asterisk World; AstriCon; ChannelVision (CVx) Expo; Customer Experience (CX) Hot Trends Symposium; DevCon5 - HTML5 & Mobile App Developer Conference; LatinComm Conference and Expo; M2M Evolution Conference & Expo; SmartVoice Conference; Software Telco Congress; Super Wi-Fi Summit - The Global Spectrum Sharing and TV White Space Event; SIP Trunking, Unified Communications & WebRTC Seminars; Wearable Tech Conference & Expo III; Fitness and Sports Wearable Technology (FAST) Expo II, WebRTC Conference & Expo IV; and more. Visit TMC Events for additional information.

Content Boost Contact:

Rebecca Conyngham

Marketing Manager

203-852-6800 x 287

rconyngham@tmcnet.com

TMC Media and Analyst Contact:            

Ashley Baster   

Connect2 Communications         

(919) 435-9112  

ashley@connect2comm.com




Edited by Maurice Nagle


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